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China: Ageing pets drive diversified spending
China’s pet industry is growing rapidly, with ageing pets driving higher spending on funerals, specialized nutrition, and diagnostic services. Last year, China’s pet industry spending reached RMB 300 billion (USD 42 billion), growing at 7.5% annually. The pet food market is expected to reach USD 12 billion by 2030.
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UK premium dog food trend: Wagyu beef on the pet menu
UK brand Bella+Duke launched a luxury dog food made with 80% Wagyu beef, vegetables, blueberries, kelp, and supplements, costing about £60 per month. This reflects consumer demand for premium pet nutrition.
Lab-Grown Chicken Pet Treat Debuts
Pets at Home in the UK launched the world’s first lab-grown chicken meat dog treats, “Chick Bites,” produced by Meatly. These treats are claimed to be as nutritious as traditional chicken breast and may significantly reduce the environmental footprint of pet food. The UK is the first European nation to approve cultivated meat for pet food.